announcement
Happy Diwali from HeyHomie
Our Diwali note to every seller selling on WhatsApp: may your home and your business glow, and may this festive rush feel a little lighter.
The HeyHomie Blog
Real numbers from real Indian sellers. Pricing, RTO, COD, ads, retention. Written by founders, for founders. No fluff.
announcement
Our Diwali note to every seller selling on WhatsApp: may your home and your business glow, and may this festive rush feel a little lighter.
All essays

whatsapp pricing
WhatsApp Business message pricing changes on 1 October 2026. Plain English guide for Indian sellers: 1,000 free service messages a month, and app replies stay free.

whatsapp commerce
Indian buyers chat before they buy. A website makes them browse then bounce. A WhatsApp catalogue closes the sale inside the conversation. The honest comparison.

whatsapp business
The free WhatsApp Business app or the WhatsApp API? A plain English 2026 guide for Indian sellers: what each does, what it costs, and which you need.

cod
COD return to origin quietly eats Indian sellers' margins. The playbook that turns risky COD orders into confirmed, shippable ones on WhatsApp.

announcement
Honest, deeply researched essays on selling on WhatsApp in India: pricing, RTO, COD, ads, retention, real numbers from real Indian sellers.
For founders in a hurry