announcement
Welcome to the HeyHomie blog
Honest, deeply researched essays on selling on WhatsApp in India: pricing, RTO, COD, ads, retention, real numbers from real Indian sellers.

We started HeyHomie because Indian home businesses were losing the majority of their potential revenue between the WhatsApp DM and the website checkout. That same gap shows up everywhere in Indian ecommerce, and most of the advice online is written for a market that doesn't look like ours.
This blog is our attempt to fix that. Honest, deeply researched essays on selling on WhatsApp in India, with real numbers, real seller stories, and zero spin.
What you'll find here
- Step by step guides for selling on WhatsApp, taking COD orders, running ads that open a WhatsApp chat
- Honest pricing breakdowns of the WhatsApp Business API, shipping partners, payment gateways, app stores
- Real seller stories: composite portraits of Indian sellers who turned messaging chaos into running businesses
- Benchmarks from HeyHomie merchants: open rates, RTO rates, repeat rates, ad ROAS
No fluff. No "growth hacks." Just the things we'd want to know if we were starting today.
Anuj
Ready to put this into practice?
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